Sprout Social

Sprout Social — All Guides

Sprout Social is an AI-powered social media management platform for brands, agencies, and marketing teams. It helps users plan content, manage messages, track performance, and turn social data into action.

Guides & Articles

Why the AI world is excited—and a little scared—right now

Why the AI world is excited—and a little scared—right now

New image models, powerful personal AI agents, cheaper LLMs, and fast-moving research are pushing AI forward at an incredible pace. But inside leading labs, top…

How to think like a billionaire (and the AI skills that can make you rich)

How to think like a billionaire (and the AI skills that can make you rich)

Becoming a billionaire isn’t about luck or genius IQ. It’s about how you think, what you work on daily, and which skills you choose to master—especially around …

Google Gemini 4 Argon vs Claude: real-world tests and 11 other big AI updates

Google Gemini 4 Argon vs Claude: real-world tests and 11 other big AI updates

Google’s new Gemini 4 Argon model is finally here, and it’s going head to head with Anthropic’s Claude in real-world projects. At the same time, Meta, OpenAI, M…

AI agents just pulled off a real cyberattack on a government

AI agents just pulled off a real cyberattack on a government

Autonomous AI agents have been caught running a full-scale cyberattack on Taiwan’s government and nuclear safety agency, using only open-source tools. At the sa…

How to automate WordPress SEO with Claude Code and earn more from organic traffic

How to automate WordPress SEO with Claude Code and earn more from organic traffic

Learn how to use Claude Code, SEMrush, and WordPress plugins to fully automate audits, on-page SEO, blog posts, and high-converting service pages. This guide wa…

New world models, GLM 5.2, robot waifus, and Midjourney’s AI spa: this week in AI

New world models, GLM 5.2, robot waifus, and Midjourney’s AI spa: this week in AI

This week in AI brings a wave of new open models for video, images, and science, a breakthrough open-source LLM in GLM 5.2, powerful robotics demos, and even Mi…

How to master Hermes Desktop in under an hour

How to master Hermes Desktop in under an hour

Hermes Desktop turns Hermes from a messy chat bot into a powerful control center for agents, automations, and multi-model workflows. This guide walks through in…

AI news: GPT-5.5, next-gen images, Claude Design, and a wave of new models

AI news: GPT-5.5, next-gen images, Claude Design, and a wave of new models

This week brought one of the biggest jumps in AI we’ve seen all year: OpenAI launched GPT‑5.5 and a top‑ranked image model, Anthropic shipped powerful new desig…

The ultimate beginner's guide to Claude Code (even if you’re not a coder)

The ultimate beginner's guide to Claude Code (even if you’re not a coder)

Claude Code turns an AI chatbot into a hands-on coding partner that can actually build and run software on your computer. This beginner-friendly guide walks you…

Snapdragon Summit day 2: how Qualcomm is building personal AI for phones, wearables, and PCs

Snapdragon Summit day 2: how Qualcomm is building personal AI for phones, wearables, and PCs

Day 2 of Snapdragon Summit 2026 focused on the ‘agentic age’—AI agents that live on your devices, understand your context, and get things done for you. Qualcomm…